Justin launched JB Media Group in 2011, building on his individual success providing online marketing strategy, consulting and implementation for area clients. Today he leads our fast growing agency and our sister company JB Media Institute.
“I bet on his confidence, his knowledge and his enthusiasm. I saw in him that commitment to become successful or die trying. It was a bet that paid dividends for Grove Park Inn and now for my current clients.”
– Craig Madison, former President and CEO, Grove Park Inn
Sarah Benoit has worked in the web design, SEO, and social media fields since 2003 and has been teaching classes on related subjects since 2006. Sarah leverages her years of experience to create timely, relevant, and engaging training content...
Sarah is one of the most captivating teachers I have ever witnessed. She has a rare talent to simplify complex concepts and hold an audience while navigating advanced, interconnected subjects.
As an EOS Integrator, Kristen shepherds the JB Media family of companies toward their goals, maintains internal cohesion and values alignment. In client work Kristen specializes in website UX and conversion optimization.
Kristen has a gift for listening to complex ideas and transforming them into clear plans of action. When she hears a vision for what might be she drafts an efficient, actionable blueprint that we can use to build it. Our team is more innovative, balanced, and effective because of Kristen.
Tara loves helping processes work more efficiently. As if she were solving a complicated jigsaw puzzle, Tara keeps the big picture in mind and looks at how every piece can fit in.
Tara the Magician supports the team and streamlines process so everyone can do their best work and meet deadlines.
As a member of the leadership team, Salette leads People Operations which includes performance management, the JEDI (Justice, Equity, Diversity and Inclusion) initiative, company culture, employee happiness and well-being, recruitment and onboarding.
Mandy is a Moth StorySlam winning storyteller who helps brands illustrate their impact and share expertise. She is passionate about crafting and sharing stories that change the world for the better.
Mandy’s dedication to keeping up with the ever changing world of SEO content writing allows me to rest easily knowing that we are on top of the changes in our industry.
Kathleen crafts creative content and supports client PR goals with unflappable enthusiasm. She has a deep appreciation for client relationships and a gift for tapping into the unique voice and branding language for our clients.
‘Talent’ and ‘heart’ are two words that come to mind when I think about how Kathleen operates. With her experience in PR and book editing, she approaches every project with curiosity, attention to detail, and compassion.
Genna supports students participating in both the online and in-person JB Media Institute. A graduate of the Institute herself, she brings both knowledge and enthusiasm to her role and ensures our students have a positive learning experience.
Genna is part guide, part teacher and part cheerleader. Her warmth, positive attitude and proactive approach create a great learning experience for our students.
Peter primarily works inside AdWords and Google Analytics, researching trends and patterns that yield the greatest campaign visibility. He is known for his skill in clearly communicating technical information and for anticipating client needs.
Peter is passionate about the data, targeting, and optimization strategies needed for successful digital advertising campaigns. He is constantly learning and testing new ideas, growing his expertise in this ever-evolving field.
Upbeat and enthusiastic, Sarah is a total people person. Any day when she can support leaders with their digital marketing challenges is a good day.
Sarah has a lot of business savvy. She also has a gift for seeing the potential in people and raising them up. She’s a quick study who likes to get in there, figure out how things work, and make them even better.
A self-declared “data nerd” with a zest for imagination, Laura loves to find creative solutions to complex problems. With a background in architecture and graphic design, she can translate stark numbers into exciting possibilities.
Like a cheerleader and coach, April encourages and guides clients in using social media platforms to share their story and connect with their fans (and people on the sidelines!).
April’s social content always sparkles and brings out the best voice for the client. April is also a skilled strategist and knows how to reach the right audience through careful targeting and testing. She’s great at what she does because she listens deeply, asks smart questions, and always acts with compassion.
David was an early adopter of social media as a marketing method at age 18, and grew with the platforms as they evolved into paid advertising in 2009. This foundation ultimately led him to Google AdWords with a focus in video advertising.
David brings a unique set of skills to the table. He’s experienced with media, data, and web technologies that translate perfectly for managing AdWords campaigns. He is a great listener and always puts the client’s needs first.
A lover of all things creative, Krista creates thoughtful & compelling designs across web, print & social platforms.
Fast, creative, and enthusiastic, we couldn’t ask for a better designer on staff! Krista is a great balance of open to collaboration and feedback but also able to be self-directed and independent.
Ira got his start as a young executive pup in a book publishing company in downtown Asheville, where he made appearances in titles including Bow Wow Wow and I Love to Draw Dogs.
Ira is an essential member of our team. He reminds me every day to be in the moment, whether that means to stop and smell the flowers or simply enjoy a spot in the sun. This helps all of us be more focused, creative, and effective.