Are Google Ad Grants Worth It?
The Google Ad Grants Program gives nonprofit organizations the chance to advertise with Google Ads at no cost to the nonprofit. This program gives qualifying nonprofits $10,000 per month in free Google Ads to spend to promote their missions and initiatives on...
How Does the Google Ad Grant Work?
The Google Ad Grants Program gives eligible nonprofits the chance to advertise with Google Ads at no cost to the nonprofit. This program gives qualified nonprofits a budget of $10,000 per month to promote their missions and initiatives on Google.com). That’s up to...
Google Nonprofits: The Benefits of Google Ad Grants for 501(c)3 Organizations
The three most important potential benefits of Google Ads, formerly known as Google Ad Words, are increased traffic, brand awareness, and conversions. If your nonprofit qualifies for a Google Ad Grant, which of these goals would your nonprofit try to achieve with up...
One Year After B Corp Certification: How it’s Changed Us
It’s been just over a year since we became a Certified B Corp. This optional, third-party certification holds for-profit companies to verified high standards of accountability, transparency, and social and environmental performance. B Corp certification has inspired...
Discovering Your Brand’s Soul: Thomas Cumberbatch on How to Solve Your Identity Crisis
What is the biggest marketing challenge faced by most brands today? Thomas Cumberbatch believes it is a lack of identity. Cumberbatch, the Founder and Creative Director of Godzspeed Communications, suggests that organizations and businesses, just as people do, must...
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