by Peter Frisa | Apr 21, 2022 | CONTENT MARKETING, CROWDFUNDING, ONLINE ADVERTISING, SOCIAL, Uncategorized
There are plenty of reasons why a nonprofit would be interested in applying for a Google Ad Grant, which can grant up to $10,000 of free, in-kind Google search advertising every month, but before you can start reaping the benefits of a Google Grant, your nonprofit has...
by Peter Frisa | May 4, 2021 | CONTENT MARKETING, ONLINE ADVERTISING, SOCIAL, Uncategorized
When it comes to planning your digital advertising budget, there is one piece of advice that I have to offer that you might not expect coming from a marketing agency. Of course you want to get the best return on investment for your limited advertising...
by Justin Belleme | Apr 7, 2021 | CONTENT MARKETING, ONLINE ADVERTISING, SOCIAL, Uncategorized
If you don’t already have an ethical marketing policy in place for your business, you should strongly consider creating one now. I know from personal experience that the process of creating new policies can be tedious and time consuming. But it is still worth...
by Krista Gargano | Sep 16, 2020 | CONTENT MARKETING, ONLINE ADVERTISING, SOCIAL, Uncategorized
Canva is an easy-to-use, free application design tool that is taking the design world by storm and empowering businesses to design their own social media ads (and just about anything else from presentations to business cards to posters). You have probably come across...
by David Gwaltney | Dec 6, 2018 | SKILLS, SOCIAL, WEBINAR
In the past five years, digital marketing has opened the door to a whole new world of strategies and tools for small businesses. In this recent Digital Drop-In webinar, Sarah Benoit and Justin Belleme dive into Instagram and influencer marketing, and talk about how to...
by Sarah Benoit | Dec 2, 2018 | SKILLS, SOCIAL, WEBINAR
Artists and Creatives Are Natural Marketers In this JB Media Digital Drop-in webinar, we explore social media strategies for creatives, artists, and musicians. Over the years we’ve had a number of artists in our Institute program including musicians, painters,...