by Leah Quintal | Sep 24, 2014 | SEO, SKILLS
Search engine optimization is a continuously evolving field. Google makes around 500 adjustments to its search algorithm each year. Thus far 2014 has seen nine major algorithm updates. In the last two years Penguin, Panda, and Hummingbird updates have rocked the SEO...
by Leah Quintal | Dec 29, 2015 | CONTENT MARKETING, SEO
I talk to a lot of writers and bloggers. Good writing is probably one of the most valuable skill sets anyone with online marketing objectives can have. So how do you take your good writing, and supercharge it for search engine optimization? Now is the perfect time to...
by Tiffany Narron | Oct 28, 2014 | SEO, SOCIAL
Analogy time. Your Website = Shy 8-Year-Old Social Media = How You Get the Other Kids to Notice You You’re eight years old, standing on the playground with last year’s high-tops on. All of the other kids in your grade band together, kicking a ball across the field and...
by Justin Belleme | Sep 29, 2015 | SEO, TRENDS
What are the old and dirty ways of link building and how can you best avoid them? What makes them bad in Google’s eyes? Things change in Internet marketing – often. For marketing professionals and business owners, it can feel like they change quickly and without any...
by Adrianne Gordon | Feb 3, 2015 | EDUCATION, PR, SKILLS, SOCIAL
Note: Enormous thanks to Kimberly Daggerhart for her ideas and examples, without which this post would not be possible! Events, press releases, social media, blog posts……how can a busy marketing manager or business owner keep up? What’s more, how can we coordinate all...