How to Calculate a Budget for Facebook Advertising
“How do I create a Facebook advertising budget to meet my account growth goals? For example, if my goal is to reach 10,000 Facebook likes in six months how do I know what I should be spending to reach that goal?” We were recently asked this very question...“How Can I Help You?”—Writing Content for Online Customers
When I brainstorm new content ideas – especially for an e-commerce client – I reflect on the experience of walking into a brick-and-mortar store and being greeted with “How can I help you?” The salesperson doesn’t say, “What can I sell you today?” or “Please buy this...Rand Fishkin, Wizard of Moz, Shares What’s Ahead for SEO
We recently had the privilege of sitting down with Rand Fishkin, Wizard of Moz! Rand was a keynote speaker at Internet Summit 2015 in Raleigh in November and was kind enough to agree to an interview with our own Sarah Benoit, Lead Instructor of the JB Media Institute....9 Tips to Get the Most Out of Online Learning
Trying something new is hard. Learning something new in a completely new way is even harder. Many people come to us to learn more about Internet marketing, from SEO to social media. For some, the idea of learning via our online Internet marketing course seems...
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