New Google Update Targets Mobile-Friendliness—Are You Ready?
This past February Google announced a significant algorithm update that will transform search results by evaluating mobile-friendliness. Starting April 21, we will be expanding our use of mobile-friendliness as a ranking signal. This change will affect mobile searches...SEO NO-NOs: Using Ranking Data to Measure SEO Success
The job of Search Engine Optimization (SEO) is to make your site Google friendly and build site authority on topics relevant to your brand, audience, services and products. Before you begin your SEO work, however, it’s important to know how you’ll determine success....Capital at Play Article: Google: Love it or Hate it, You’ve Got to Know it
The reasons why one website shows up on the first page of Google search results while another appears on page ten may seem like one of the great mysteries of life, yet there IS a method behind the madness. Read our recent article in Capital at Play magazine, Google:...
Local Search – Tips for your Google Business Page, Citations, Reviews and your Website
Last month, I outlined four major factors for local SEO. Today we’re going to dive in deeper, and since I like symmetry, I’ll give you four tips for each factor. Not familiar with these local SEO elements? You can find definitions here. Your Google business page Claim...
You buy local, but do you SEO local?
Search engine optimization is all about tapping into the world wide web of potential customers, right? You target the right keywords and you’ll be found online no matter where your business is located or your customer is searching from. If you have a global customer...
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