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Get Started with Google Analytics Dashboards

by Sarah Benoit | Oct 20, 2017 | ONLINE ADVERTISING, SKILLS, WEBINAR

Google Analytics is a highly detailed and customizable tracking system that can provide anyone managing a website with an incredible amount of data about their website performance. For small business owners and marketing professionals, the platform can be overwhelming...

Digital Remarketing: What it is & Why You Need to Know

by Edwin Leskin | Sep 19, 2017 | ONLINE ADVERTISING, SOCIAL, WEBINAR

Remarketing is a digital advertising tool that is ubiquitous across all digital advertising applications, including all social media platforms. Why is it so widely used? Because it’s very effective. And even if you’re not doing digital advertising right now, knowing...

Learn The Magical Trifecta to Create Successful Google Ads

by Peter Frisa | Aug 11, 2017 | ONLINE ADVERTISING

Creating Google ads to promote your business is both an art and a science. Excellent writing skills are important for the development of ad copy, and accurately interpreting data can help you make decisions that improve ROIs on existing or future campaigns. During our...

How Google’s New Quality Filter Affects Your Ad Grant Ads

by Peter Frisa | Jun 5, 2017 | GOOGLE AD GRANTS, ONLINE ADVERTISING

Google Ad Grants provides $10,000 worth of in-kind AdWords advertising each month to qualifying nonprofits. This free, text-based online advertising has helped spread the word for so many amazing causes. Those of you who manage Google Grant accounts might have noticed...

Internet Summit 2016: A Look at Four Sessions Through the Eyes of Our Team

by Rose Jenkins | Nov 23, 2016 | CONNECTIONS, CONTENT MARKETING, EDUCATION, ONLINE ADVERTISING, SEO, SOCIAL, TRENDS, Uncategorized

  Each year, the much anticipated two-day Internet Summit in Raleigh, NC, brings digital marketers from near and far together under one roof to learn new strategies and best practices to keep up with industry trends. This year’s conference, November 16–17,...

Internet Marketing Advances – September 2016

by Justin Belleme | Sep 27, 2016 | CONTENT MARKETING, EDUCATION, ONLINE ADVERTISING, SEO, SOCIAL, TRENDS

September 2016 Internet Marketing Update: Roundup of Some Recent Changes As we experience the gradual shift from summer into autumn, our team at JB Media Group is also witnessing changes in digital marketing concerning some things you may use every day. We’ve compiled...
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Mission-Driven Marketing

Big Sea (formerly JB Media Group) is a digital marketing agency providing strategy, SEO, social media, content writing, advertising, and Google Ad Grants services. We help social enterprises, mission-driven companies, and nonprofits build a better world.

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