Q&A: GA4 vs. Universal Analytics

Q&A: GA4 vs. Universal Analytics

Google’s website analytics platform is going through a major change that will sunset the old Universal Analytics property (UA) this summer and replace it with their new reporting platform—Google Analytics 4 (GA4). As the deadline quickly approaches, businesses...
Google Ad Grants Success Stories

Google Ad Grants Success Stories

How We Maximize Impact with Google Ad Grants for Nonprofits As a marketing and advertising agency, we have been helping qualifying nonprofits apply for, strategize, set up, and maximize their Google Ad Grants for nearly ten years. Some of our most successful clients...