Content Marketing: Connecting PR, SEO, and Social to Influence Consumers
How do your customers know what to buy? Today, a consumer’s decision-making process involves many steps. Ten years ago, we may have asked a friend or a sales associate for their opinion before buying, say, a television. Now we look to groups of people across the...Meet the JB Media Institute Guest Instructors
School is back in session! New sessions for our in-person and online Internet Marketing training programs have started this week and we are excited to again have guest instructors lend their knowledge and insight to the JB Media Institute. From an online PR specialist...SEO NO-NOs: Neglecting Site Security
Over the past year Google has noted that site hacks have increased by 180%. That means tens of thousands of website are hacked every day. A site hack can significantly damage your site authority and decimate your organic search traffic. Google may even blacklist your...What Would Happen if Your Facebook Business Page Was Hijacked? Here’s How to Prevent It.
We live in a digitally connected age, with advanced online tools to manage our finances, social lives, and businesses. With these conveniences come a seemingly endless array of security issues, ranging from full-on identity theft, to temporary hacks of social media...
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